Privacy Policy

1. Introduction

Aryayog ("we", "our", or "us") operates the website aryayog.in and is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or make a purchase from us. By using our website, you consent to the practices described in this policy.

2. Information We Collect

We may collect the following categories of personal information:

• Identity Information: Name, date of birth (if provided for health context).
• Contact Information: Email address, phone number, billing and shipping address.
• Order Information: Products purchased, order value, payment method (we do not store complete card details).
• Technical Information: IP address, browser type, device type, operating system, pages visited, and time spent on pages.
• Communications: Messages you send us via the contact form or email.

3. How We Use Your Information

We use your information to:

• Process and fulfil your orders, including shipping and delivery.
• Send order confirmations, invoices, and delivery updates.
• Respond to your enquiries or customer support requests.
• Improve our website, products, and services based on usage patterns.
• Send promotional communications (only with your explicit consent, and you may opt out at any time).
• Comply with applicable laws, regulations, and legal obligations in India.

4. Cookies and Tracking

Our website uses cookies — small text files placed on your device — to enhance your browsing experience. Cookies help us remember your preferences and analyse website traffic. You may disable cookies through your browser settings; however, some features of the website may not function properly without them.

We may use the following types of cookies:

• Essential Cookies: Required for the website to function (e.g., shopping cart, session management).
• Analytics Cookies: Help us understand how visitors interact with the website (e.g., Google Analytics).
• Marketing Cookies: Used to show relevant advertisements (only enabled with your consent).

5. Data Security

We implement reasonable technical and organisational security measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. These include SSL/TLS encryption for data transmitted to and from our website, and access controls on our systems. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

6. Sharing with Third Parties

We do not sell your personal information. We may share it with:

• Logistics Partners: Courier and delivery companies to fulfil your orders (e.g., Delhivery, Shiprocket).
• Payment Processors: Secure payment gateways to process transactions (e.g., Razorpay, PayU). These are PCI-DSS compliant.
• Service Providers: Cloud hosting, email, and analytics vendors who process data on our behalf under strict confidentiality agreements.
• Legal Authorities: When required by law, court order, or government directive.

7. Your Rights

Under applicable Indian law (including the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023), you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request deletion of your data (subject to legal retention requirements).
• Withdraw consent for marketing communications at any time.
• Lodge a complaint with the relevant data protection authority.

To exercise any of these rights, please contact us at info@aryayog.in.

8. Retention of Data

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable law. Order records may be retained for up to 7 years for tax and accounting purposes.

9. Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

• Email: info@aryayog.in
• Phone: +91 98765 43210
• Address: New Delhi, India